Social Media

NAVIGATING BUSINESSES THROUGH DIGITAL SPACE

SOCIAL MEDIA CONSULTANT

Social media ads are one of the quickest and most effective ways to connect with your target audience. They provide plenty of profitable opportunities and are a great way to boost your digital marketing campaigns.

If you already have a presence on social media but are not getting the results that others seem to be achieving, social media ads are definitely the way to kick thing off to a good start.

I offer a range of services including competitor research, account set up, management and analysis. I work primarily on the four main social media platforms – Facebook, Instagram,  Twitter and LinkedIn. Your social media strategy will be truly tailored to your business requirements. 

 

facebook ads

Facebook is the world’s largest social media platform, with one of the largest user bases (especially when you add in WhatsApp, Instagram, and Messenger). Facebook ads are targeted to users based on their location, demographic, and profile information. Aside from having a large audience selection, it has the advantage of multiple ads formats to boost your brand awareness, increase traffic to your website, drive conversions and many more.

 

Instagram ads

Since Instagram is a visual platform,  you need a set of images and/or videos to reach your audience with Instagram ads. Instagram uses Facebook’s demographic data to serve up ads to the appropriate parties. This makes the tool super valuable for advertisers looking to target a niche audience. You can set up Instagram ads from your Facebook account of directly from Instagram. 

 

twitter ads

Twitter is a great marketing channel for driving traffic and generating leads. Advertising on Twitter enables you to promote individual tweets or entire campaigns dedicated to specific objectives. You can choose between eight different objectives including app installs, video views, and website conversions. and set audience targeting criteria for each ad campaign they create.

 

linkedin ads

This social media platform with a large professional user base brings an advertising solution for those looking to reach out to a corporate audience, with B2B marketing. By using LinkedIn ads you can guarantee your brand’s voice makes its way to the right audience. And, an audience of influential decision-makers at that.